DANRIE
As Creative Director and Design Lead for Danrie’s launch, I brought a unique vision for a chic, magical, playful, and inclusive children’s boutique to life—in technicolor! From full-scale photo shoots with world-famous photographers to custom illustrations by renowned local artists, thoughtful and detailed packaging to eye-catching ads, world-creation event design to kid-centered promotional items, social media strategy, design, and content-creation to website styling and curation… This year-long labor of creative love was integral in launching a high-caliber new brand that felt established right out of the gate into early success.
“Cody brought her sharp eye, creative instincts, and clear vision to every part of Danrie—there wasn’t anything her magic didn’t touch and make more beautiful, more elevated, and more us. She is the reason we were able to launch with confidence and early success. Watching her bring our brand to life was incredible; every team should be so lucky to have Cody steering the creative ship!”
— DANRIE
THE AVENUE
As a well-known blogger, Lyndsey spent years linking to her favorite table accessories, fashion finds, and home decor. Always dreaming of opening her own boutique, this dream came to fruition as The Avenue, which we designed to bring that boutique, curated experience to the online and in-person shopper directly from Lyndsey herself.
“We wanted The Avenue to feel like an online version of a Parisian Boulevard, designed for shopping all the beautiful things. It was critical that The Avenue beautifully showcase many different categories and products while still being easy to shop. Cody took a very long wish list and made it happen. The whole suite is impeccable.”
— THE AVENUE
THE MAHJONG HOUSE
When we began working together, The Mahjong House founder Stacey White was an acclaimed mahjong teacher based in Houston who had produced a few sets of tiles and was looking to expand her business and create a brand that could grow as quickly as the mahjong craze was taking over. We designed a visual identity for The Mahjong House, launched a website, social media channels, and a full signature product line. I came into the project with little mahjong knowledge and over the first year I worked as Design Lead and Creative Director, I have designed The Mahjong House’s best-selling signature mahjong tiles, mats, bags, and accessories. I have also fallen in love with the game!
“Cody is so talented, gifted, and professional. Everything thing she creates is beyond fabulous. I adore her! She is a light! She makes the hard stuff easy!”
— STACEY WHITE
LYDIA FENET
Bold, classic, editorial, unexpected, and COLORFUL! was the obvious creative direction for branding Lydia Fenet, Managing Director and Global Director of Strategic Partnerships at Christie’s, the leading benefit auctioneer in the country, sought-after speaker on “The Art of Selling,” author of “The Most Powerful Woman in the Room is You,” bonafide style icon, and, well, most powerful woman in ANY room.
“Don’t waste another second of your time looking for anyone else. If you want the best, look no further than Loki Loki. Cody’s creative genius is evident from the first meeting and displays itself over and over throughout the process. I cannot recommend her highly enough.”
— LYDIA FENET
ARGOS & ARTEMIS
Founded by Noël Duan in honor of her #furbb and muse, Artemis, Argos & Artemis is a community and resource for good dogs and the good humans they love and profiles notable dogs and their notable humans. Building on whimsical custom illustrations, we designed a full brand identity and website for Argos & Artemis, introducing a chic spotted pattern that has made its way onto scarves, tissue, boxes, paper products, and stickers.
“I love Cody’s approach to color, her playful style, and her attention to detail. working with Loki Loki is great—they come up with creative solutions to both functional and aesthetic concerns.”
— NOËL DUAN
PAULETTE PEARSON
A luxury design magazine editor by day, fine artist Paulette Pearson's new brand identity needed to feel sophisticated and playful, like the colored pencil illustrations, prints, stationery, and custom pieces she creates in her Dallas studio.
Luckily Paulette was down to create some one-of-a-kind pieces for the project and our collaboration brought this vision to life in a wildly unique, chic, and colorful fashion.
“Working with Loki Loki has quite simply been the most wonderful experience. Cody listened to what I had to say and was quickly able to craft my general thoughts into a clear vision that we used to execute the website and branding of my dreams. I received several new clients within hours of launching… And I feel more confident charging what I’m worth.”
— PAULETTE PEARSON
RUSH BUDDIES
Rush Buddies received one of the first New York State licenses for legal dispensaries. Looking to establish and differentiate themselves in a crowed and very new space, we veered away from the typical head shop to hacky-sack/granola spectrum and tapped into the rich history of bike messenger culture in New York City. Working with this passionate team on their visual branding, social media design, and website in a relatively new field was a rewarding process. After all, maybe the true high is the friends we made along the way!
“Cody helped us focus our vision and message as we navigated the endless bureaucratic red tape facing a legal cannabis start-up. She was extremely patient and flexible in helping us figure out how to design our brand across a myriad of platforms: from our website and merch to packaging and social media, she nailed what we were looking for every step of the way.”
— RUSH BUDDIES
M.NAEVE
Margaret Naeve and her eponymous business are a triple-threat: a chic Houston-based design and interiors boutique, an award-winning interior design firm, and now, an online shop focused on antique, vintage, and contemporary furniture, objects, and lighting.
This project’s goal was to bring the M.Naeve experience to life online, making it all shoppable and browsable from anywhere, showcasing all M.Naeve has to offer.
“Cody is fabulous at identifying who you are and then translating that into a chic and functional design. Her input was extraordinary and she was able to capture my vision for the site. Since launching the M.Naeve e-commerce website, our reach has expanded and sales have increased dramatically.”
— MARGARET NAEVE
COMPASS CHARTER SCHOOL
Compass Charter School is a progressive PK through 5th grade elementary school in Fort Greene, Brooklyn. It also happens to be where Loki Loki founder Cody McBurnett’s son attended school from 2019 through his fifth grade graduation in 2025, so this was project was a true labor of love. Our goal was to create a visual identity to match the vibrant Compass community and Brooklyn in general. With Waylon on board as our student-consultant, we created a new identity that feels like a true reflection of the school and is something both the kids and their grownups can gravitate to and feel great about. With the new look we also took the opportunity to streamline the website so information is easy to find for current families, perspective families, and members of the community alike.
“Cody is full-hearted, original, and full of fresh and innovative ideas. She listened carefully to ensure our visual identity highlighted our organization's values, goals, and community and the core tenets of our school, centering equity, inclusivity, and sustainability. Working with her was a dream.”
— BROOKE PETERS
SAVOR + SWEAT
Erin O'Leary Stewart is all about balance and this project was too—bringing two separate offerings (Savor + Sweat is the first ever food *and* fitness subscription platform) together in a cohesive, fun brand identity (and name!). In addition to designing the logos and marks, full website, social media, products, newsletters, and printed marketing collateral, Loki Loki fully customized the Savor + Sweat subscription app for a fully branded experience.
“Cody is a dream. She keeps me on track and executes brilliantly. Stop thinking, just get started—hire Loki Loki now. You will not regret it.”
— ERIN STEWART
TRAVEL WRITE DRAW
Successful as @travelwritedraw on Instagram, Meagan Morrison decided it was time to take control of her brand and take her business to the next level. In addition to an engaging and dynamic website that logically organizes the many facets of her work (along with plenty of playful color), we created a visual identity to match Meagan's vibrant, creative, and bold art. With colors pulled from her palettes and custom icons, we tranformed Travel Write Draw into so much more than a handle.
“Cody fully immersed herself in the world of Travel Write Draw to understand my voice and articulate it through visuals. She helped me set parameters for my brand so I stay on course—I gained a great deal of insight and also a friend who is truly invested and cares about me and my future.”
— MEAGAN MORRISON
SHE’S GOOD WITH MONEY
She’s Good With Money is a personal finance coaching and strategy house that works one-on-one with professional women looking to get “good with money” and sets them up with the personalized tools, money mindset, and strategies necessary to achieve their long- and short-term financial goals.
Money’s a serious topic and Liz goes out of her way to make it fun, so was our mission to make that crystal clear.
“Cody and her work are outstanding. Her creativity and passion made the whole process exciting and fun. Everything was designed so beautifully and customized to my business. and Cody came up with ideas that wouldn’t have crossed my mind in a million years—I can’t stop looking at it all!”
— LIZ BYBORDI
LOVEMORE & DO
Lovemore & Do Salon, located in Manhattan’s East Village, had the talented staff, beautifully-coiffed clientele, and stellar reputation, but they were still getting lost in an over-crowded and competitive marketplace.
We took the sweetly feminine, vintage-inspired look of the salon and blended it with the cool-girl chic of its stylists and created a website that's a cut (ha ha) above the rest.
“This is a dead-on representation of who we are and what our clients expect from us. We’re definitely attracting clients we wouldn’t have before.”
— LINDSEY BETTS
MOUNTAINSEA EXPLORATION
MountainSea Exploration tailors and leads custom off-the-beaten-path sailing adventure tours for individuals and groups, often partnering with nonprofits and institutions to offer unique experiences as fundraising and/or educational opportunities.
“Cody understood my vision from the start—the whole process was seamless and easy. If you’re thinking of hiring Loki Loki, do it; I would do it again in a heartbeat!”
— TED BARRETT
ANIMAL RESCUE COMMUNITY
Animal Rescue Community is a humane education nonprofit organization based in southern Connecticut that unites children and animals throughout the tri-state area. Through after-school programming, on-site workshops, and teacher support materials, children learn real-life skills, including compassion and empathy. In turn, they are guided to become better global citizens, for the benefit of animals and people alike.
“Cody is fantastic! We are blown away at how effectively she took our vague notions of what we wanted and turned them into a beautiful, stylish, and compelling reality. And best of all—she is fun and easy to work with!”
— ANIMAL RESCUE COMMUNITY
BARBARA CAMPBELL
Barbara Campbell is a jewelry and accessories designer who beautifully balances organic, often rough materials with delicate finishes and refined details.
We brought in a superstar team to style Barbara’s studio and retail space and capture beautiful photos of the environment, the designer, her designs, and process, which we featured front-and-center throughout her website and in all of her marketing materials.
“Loki Loki balances strict attention to detail with clear ‘big picture’ strategies I need to market my business.”
— BARBARA CAMPBELL
WE STORIES
We Stories is a St. Louis-based nonprofit with a mission to help white families engage in meaningful dialogue about race and racism in order to create a more hopeful present and equitable future.
Using a Scandinavian-inspired vintage storybook palette, we created a brand identity that is soothing, welcoming, and is engaging the community in a massive way.
“The look Loki Loki gave us, and also the process of working with Cody and articulating who we are and what we want to be, has really given us the extra oomph we needed.”
— WE STORIES
DUE NORTH QUEST
Due North Quest is a modern-day rite-of-passage for young men in search of mentorship, support, grit, and purpose.
We started out by giving the program a name and tagline that, along with a logo, are memorable and reflect the organization’s mission. It was then key to create an informative website that dually appeals to potential participants and their parents.
“Working with Loki Loki is like having a partner in developing your company. Cody was able to take our ideas and communicate them to the world with such amazing creativity; she just intuitively ‘got’ what we knew but didn’t know how to say.”
— NATASHA SILVER-BELL
VITA KITCHEN
“Stay hungry, stay foolish.” With a motto like that, the brand identity design has to be fun!
Vita Kitchen is a boutique hand-crafted, farm-to-table meal delivery service based in Oakland, California. Founded by Chef Elyse Bekins, Vita Kitchen is an extension of her passion for rustic, whole foods that fuel the body, nourish the mind, and are, most importantly, delicious. Hungry yet?
“My business has taken off! From the first phone call, I felt comfortable and taken care of—working with Cody is fun, collaborative, and easy; she is creative, personable, and passionate about her work, honing right in on what the brand stands for and how to show that visually.”
— ELYSE BEKINS
SOFT ANIMAL
Soft Animal: timeless silhouettes constructed with sustainable methods that marry the slow and methodical to the sensual and vibrant. This is the modern fashionista’s new up-for-anything essentials, as celebrated by Vogue and others.
From an easy-to-navigate website that highlights ways to style and mix-and-match each piece to packaging and vibrant social media, we launched Soft Animal as stylishly and easily as their signature looks.
“Elevated. Sleek. Feminine and a little feminist. Playful. This is how we described Soft Animal to Cody and, as only Cody can, she made it come ALIVE! These days, a brand is as only good as their online presence and Loki Loki made our off-the-chain good.”
— SOFT ANIMAL
INNERSENSE
Innersense Organic Beauty is a family business committed to toxin-free beauty and all-natural hair care. CLEAN. PURE. BEAUTIFUL. EFFECTIVE. These words are the foundation of Innersense's mission and guided the update to their visual identity and the redesign and relaunch of their ecommerce website which includes the "Find Your True Innersense" feature that determines and recommends the best product(s) for your personal hair story.
“Cody asked all the right questions to understand the essence of who we were from the start. Thanks to her innovative ideas, business immediately increased from a sales perspective and we saw a dramatic surge in inquiries.”
— GREG AND JOANNE STARKMAN
LION’S BREATH DIVING
Lion’s Breath Diving is an outfit dedicated to interactive education, after-school programs, open water training, and luxury, family-friendly dive travel. Their mission is to engage and nurture the next generation of divers and ocean lovers, so I was delighted to get to run with the family-friendly design directive of bold whimsy and playful fun. Dive on in!
“I was blown away by the creative vision Cody had for my business; she absolutely captured the essence of what I wanted from my company. Having an expert who delivers and is also willing to explain the thought-process and strategy each step of the way was a dream.”
— MICHAEL SIMES
ALLISON O’NEILL
Allison O'Neill gets shit done. She's your added bandwidth, a problem-solver, a doer, your extra set of hands, a Jill of all trades... Whatever your small business's short-term special project, she executes, taking your WE SHOULDs and turning them into DONEs. From stunning photos to fun "flipping" business cards, case study templates to her simple and chic website, every aspect of her brand identity was designed to highlight Allison's one-of-a-kind style and multi-faceted approach.
“Hire Loki Loki now! Cody is positive, talented, and smart—she took concepts that had been in my head and transformed them into colors, logos, and a website. I signed four new clients immediately after launching!”
— ALLISON O’NEILL
THE V WORD
The V Word is a podcast by two badass OB-GYN physicians tackling all the crazy, sexy, embarrassing, and amazing topics of women’s health with hard science, personal stories, and a good dose of humor.
Dr. Jenn and Dr. Erica are taking their vagina-vagina-vagina talk to the national stage and were in need of a look designed to get them noticed.
“We are finally prepared to take our podcast and image to the national stage and Loki Loki had the visionary guidance to propel our brand to an entirely new level. I feel like we have given brith to something and Cody was our technologically savvy doula.”
— DR. JENN CONTI
EVI ABELER
Evi Abeler is a New York-based food and lifestyle photographer responsible for most of the beautiful images you see on this very site!
A talented all-around artist, Evi had been doing her own design work for years, but when it came time to up her game to appeal to new, high-caliber international clients, we created a logo and pitch deck chic enough to match her beautiful photographs.
“Cody is exceptional at taking an existing brand to that next, elevated level; I can finally really feel proud of what I’m putting out there.”
— EVI ABELER