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Loki Loki | Brand Identity Design

A full-service, Brooklyn-based branding and design firm committed to giving small businesses IDENTITY WITH IMPACT through creative, strategic, impactful design.

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Lovemore & Do Salon Brand Identity and Website Design

Hair salons have a very special place in my heart. I was literally raised in my mother’s salon, after all! When I moved to New York City for college I tried my best to hold out and get my trims and color done on trips home to Massachusetts, but eventually I had to admit that I needed to find someone besides Mom to cut my hair, both to give her a break and to keep me from looking like a ragamuffin.

I don’t know who first referred me to Lindsey, but I soon discovered that three good friends and my cousin, all with drastically different hair types, all went to her and always looked great—so I was sold.

I’ve been going to Lindsey for haircuts for many, many years and couldn’t have been prouder when, in 2007, the former salon owner left and allowed her to step up, take over the space, and Lovemore & Do Salon was born.

Over the years, I feel like we’ve grown up together—Lindsey’s business has grown and thrived while I found my calling and established my own business. About a year ago, we got to talking about Lovemore & Do’s web presence and branding in conjunction with some beautiful renovations that were happening in the salon space. Lovemore & Do was growing up some more and it was time for the visual identity to catch up.

Since I am so familiar with the stylists, the salon, and the overall feel of the place, reflecting that was at once an easy task, but also a bit of a challenge since it was so important that I do it proper justice.

I’m happy to report that the website just launched, the new appointment cards are in use, and the social media profiles have been updated and everyone is extremely happy with the updated logo and the overall new look… Which is really, after all, simply an apt reflection of the the space and atmosphere itself.

LovemoreAndDoSalonBranding-LokiLoki

In NYC and looking for an incredible hair experience? Check out Lovemore & Do Salon!

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