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Loki Loki | Brand Identity Design

A full-service, Brooklyn-based branding and design firm committed to giving small businesses IDENTITY WITH IMPACT through creative, strategic, impactful design.

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The branding process can be daunting, but we will always strive to make it fun.

branding is fun

Branding is FUN!

One thing I hear consistently from new clients is, “I’ve avoided the branding process for so long because it seemed so overwhelming – but I had no idea it could be this much fun!” This is one of my very favorite pieces of feedback, because not only do I love what what I do, I sincerely strive to pass my joy in both the process and the final product onto you, my client. Don’t get me wrong—there is significant work involved: from coming up with the content, digging into strategy, scheduling photo shoots, figuring out what to name your services, and the rest of the nitty-gritty… Not gonna lie; it’s a lot. But at the end of the day, we’re creating something that’s beautiful and exciting that you’re going to really want to share with people: branding is fun!

In fact, the gorgeous, functional design we co-create is going to make things that aren’t fun, fun: networking, selling, marketing—even SEO. Your website is going to make you want to share not only your business, but your story. And when you use this compelling tool to start passionate conversations about the work and product(s) that fire you up, those dolla’-dolla’ bills start to roll in.

If you work with Loki Loki, you can expect an experience that goes way beyond the final product—I’m not a corporate agency and I don’t subscribe to a rigid, one-size-fits-all paradigm—instead, my creative mind, fun-seeking personality, and the work we engage in together will be just as inspiring and motivating to you as your final brand identity. Coming up with great ideas and creative solutions—having those “Ah-ha!” moments together—and seeing your passion become a stunning brand as a result: that’s what I live for. Join me!

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Loki Loki brand identity basics are what my team and I bring to every single one of our our projects. They’re the foundation of our approach… The staples… The basics… LIGHTBULB. POP! Let’s be cute and connect them to FASHION. I love fashion. You love fashion. It’s fun. It’s on-brand. Most importantly, it’s an excuse to collaborate with Leah Goren. The custom illustrations she created for me are a cheeky reference to my personal (fashion) basics. And I am a “brand stylist,” after all! Collect ’em all!

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  • My dream job would be to come up with a hundred business ideas and then hire Cody to design for each of them.

    Adelaide Lancaster
  • The branding Loki Loki has done for my small business is nothing short of brilliant.

    Ann Cohen
  • Cody has an intuitive artistic approach to brand design that is not merely a matter of skill and technique; hers is an eye that sees the bigger picture of your business. Hers has the mark that has characterized great design historically.

    Alice Garik
  • What has really stood out to me is Cody’s ability to really listen to your needs; you cannot ask for a better partner!

    Lorraine Heber-Brouse
  • Loki Loki is the small business owner’s dream come true.

    Vanessa Boer
  • Cody helps me to follow through with new ideas, think of new ways to get my work out, and makes everything look professional, polished, and lovely before it goes out into the world.

    Vanessa Boer
  • I have hired Cody repeatedly because she is highly creative, always on or ahead of schedule, and incredible at communicating both about a project itself and as things progress. I am a huge fan.

    Jennifer Edwards
  • Cody is a triple-threat: not only does she deliver beautiful, elegant design work, but she also ‘gets’ digital marketing—a huge asset—and is a great collaborator.

    Nikke Slight
  • Cody is a dream to work with; so professional, creative, and she delivers great designs and guidance.

    Isa Brito
  • Loki Loki was a pleasure to work with, an excellent creative resource, and nailed the creative approach right out of the box.

    Laura Berland
  • I felt I was in good hands the entire time. I would recommend Loki Loki to anyone needing help with creative marketing or design.

    Melody Cassen
  • Cody is, without a doubt, the most steadfast, friendly, and insanely practical web designer I’ve had the pleasure of working with.

    Sydney Skybetter
  • I saw an immediate increase in potential clients contacting me after launching my new website and I am now closing business much more easily.

    Lisa Zaslow
  • Loki Loki balances strict attention to detail with clear ‘big picture’ strategies I need to market my business.

    Barbara Campbell
  • Combining all things design-related and user-experience-based, Cody has not only the ability to sense the big picture of my business but to also suggest and implement creative ways to solve for any problem.

    Ronen Glimer
  • It is a rare thing nowadays to encounter a designer with the creativity and skill base that Cody possesses.

    Annie Jaroszewicz
  • Cody understands the value of a pre-existing brand identity. She was able to polish, modernize and build on my brand recognition while creating a seamless transition.

    Jeanie Engelbach
  • I love my new brand identity and have received so much positive attention from the relaunch that I'm actually excited to write bi-weekly newsletters. Now that in itself is money well spent!

    Jeanie Engelbach
  • My elegant new website gave me the back-up I needed to ramp up my online presence.

    Katie Karlovitz
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