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Loki Loki | Brand Identity Design

A full-service, Brooklyn-based branding and design firm committed to giving small businesses IDENTITY WITH IMPACT through creative, strategic, impactful design.

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20 Years in NYC

New York City, August, 1998

20 years ago this month, I moved to NYC. I was 17 and about to start my freshman year of college. For me, there was nowhere else; I applied to 10 schools and they were all in New York. And while there’s always a place in my heart for my small, picturesque hometown in Western Massachusetts, I am, at my core, a New York City Girl. There’s truly no place I’d rather be, and there’s no place I’d rather raise my child. I love New York deeply and passionately and I am thankful every day to have the opportunity to live here, to thrive here, to be a tiny speck in the tapestry of the Greatest City in the World.

“There are roughly three New Yorks. There is, first, the New York of the man or woman who was born here, who takes the city for granted and accepts its size and its turbulence as natural and inevitable. Second, there is the New York of the commuter — the city that is devoured by locusts each day and spat out each night. Third, there is the New York of the person who was born somewhere else and came to New York in quest of something… Commuters give the city its tidal restlessness; natives give it solidity and continuity; but the settlers give it passion.”
—E.B. White, “This is New York”

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  • My dream job would be to come up with a hundred business ideas and then hire Cody to design for each of them.

    Adelaide Lancaster
  • The branding Loki Loki has done for my small business is nothing short of brilliant.

    Ann Cohen
  • Cody has an intuitive artistic approach to brand design that is not merely a matter of skill and technique; hers is an eye that sees the bigger picture of your business. Hers has the mark that has characterized great design historically.

    Alice Garik
  • What has really stood out to me is Cody’s ability to really listen to your needs; you cannot ask for a better partner!

    Lorraine Heber-Brouse
  • Loki Loki is the small business owner’s dream come true.

    Vanessa Boer
  • Cody helps me to follow through with new ideas, think of new ways to get my work out, and makes everything look professional, polished, and lovely before it goes out into the world.

    Vanessa Boer
  • I have hired Cody repeatedly because she is highly creative, always on or ahead of schedule, and incredible at communicating both about a project itself and as things progress. I am a huge fan.

    Jennifer Edwards
  • Cody is a triple-threat: not only does she deliver beautiful, elegant design work, but she also ‘gets’ digital marketing—a huge asset—and is a great collaborator.

    Nikke Slight
  • Cody is a dream to work with; so professional, creative, and she delivers great designs and guidance.

    Isa Brito
  • Loki Loki was a pleasure to work with, an excellent creative resource, and nailed the creative approach right out of the box.

    Laura Berland
  • I felt I was in good hands the entire time. I would recommend Loki Loki to anyone needing help with creative marketing or design.

    Melody Cassen
  • Cody is, without a doubt, the most steadfast, friendly, and insanely practical web designer I’ve had the pleasure of working with.

    Sydney Skybetter
  • I saw an immediate increase in potential clients contacting me after launching my new website and I am now closing business much more easily.

    Lisa Zaslow
  • Loki Loki balances strict attention to detail with clear ‘big picture’ strategies I need to market my business.

    Barbara Campbell
  • Combining all things design-related and user-experience-based, Cody has not only the ability to sense the big picture of my business but to also suggest and implement creative ways to solve for any problem.

    Ronen Glimer
  • It is a rare thing nowadays to encounter a designer with the creativity and skill base that Cody possesses.

    Annie Jaroszewicz
  • Cody understands the value of a pre-existing brand identity. She was able to polish, modernize and build on my brand recognition while creating a seamless transition.

    Jeanie Engelbach
  • I love my new brand identity and have received so much positive attention from the relaunch that I'm actually excited to write bi-weekly newsletters. Now that in itself is money well spent!

    Jeanie Engelbach
  • My elegant new website gave me the back-up I needed to ramp up my online presence.

    Katie Karlovitz
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