Have you ever walked into a store and felt totally at home? Like you belong, you feel the vibe, that these are your people? That’s what we’re working to co-create when it comes to building your brand and website—an experience that resonates powerfully and naturally with your ideal customer. This means that we have to understand who your target audience is, as well as what competition you face in the market. I work with amazing businesses (and businesspeople) who are doing something really great, and I want your customers to notice and experience the same awesomeness that I do!
Jeff Bezos, the founder of Amazon, has said, “Your brand is what other people say about you when you’re not in the room.” In other words, your brand isn’t what you say it is, it’s what they say it is. Our goal is to make sure the gossip is juicy in the best way possible—by influencing impressions thoughtfully and with agency.
With Loki Loki, you can be confident in my commitment to bringing the soul and passion of your business into the brand identity work, the result of which will be a professional, sophisticated, and cohesive brand experience that makes your ideal customer want to learn more about what you offer. This level of strategic attention to detail is absolutely an investment, but it’s well worth the effort. But you don’t have to take my word for it! Just listen to what Molly Beane of From Molly with Love has to say about the growth of her business after investing in brand identity design with Loki Loki:
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Loki Loki brand identity basics are what my team and I bring to every single one of our our projects. They’re the foundation of our approach… The staples… The basics… LIGHTBULB. POP! Let’s be cute and connect them to FASHION. I love fashion. You love fashion. It’s fun. It’s on-brand. Most importantly, it’s an excuse to collaborate with Leah Goren. The custom illustrations she created for me are a cheeky reference to my personal (fashion) basics. And I am a “brand stylist,” after all! Collect ’em all!